7 Figure Seller Summit 12 — The AI Divide Is Here | July 28–30, 2026
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Chris Rawlings - Claude for Amazon Sellers: a complete operating framework

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Session show notes

Chris gives Amazon sellers a simple operating framework for deciding what is hype, what is useful, and where Claude-based workflows fit. The framework covers live dashboards, scheduled tasks, persistent agents, core skills, and specialized Amazon skills.

Key learnings

  • Use live dashboards connected to business data through MCP.
  • Turn recurring analysis into scheduled, repeatable tasks.
  • Give persistent agents a defined role and memory.
  • Use core skills as reusable operating instructions.
  • Add specialized skills for specific Amazon workflows.

Free Pass bonus

Claude skills plus a custom Claude-skills pack are described in the recording, but no final booking or delivery URL is recorded. No claim link is shown.

All-Access bonus

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Connect with Chris Rawlings: Sophie Society

Chris Rawlings headshot

Chris Rawlings (Founder of Sophie Society) is one of the biggest single spenders of Amazon Ads on the Amazon platform. He has been a brand owner and investor since 2015. Through Sophie society he manages the ad spend for over a dozen $1m/mo brands, and over 100 $1m/year brands.

sophiesociety.com
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