The Ultimate Japanification Strategy to Learn How to Sell Your Products in Japan 

The Classroom and the Real world

Hi Everyone,

When you try to sell in Japan, you have to understand that Japanese customers think differently from US and European customers.

The language is different – they use 3 different scripts of Japanese (plus English thrown in).

The package designs are different.

The product placements are different

The way the consumer thinks and shops is different.

The best way to learn how to localize and JAPANIFY your products is not on an online webinar but right there in the STORES in Japan.

And that’s exactly what you will experience at the 7 Figure Seller Japan Mastermind, where we’re going to take you on a guided tour of the BEST shopping center in Okinawa.  It has a cornucopia of shops

  • “The coolest store in Japan” with- stationary, arts and crafts, kids products, and more 
  • A local Japanese home furnishings store – great to get a feel how Japanese living rooms, kitchens, bathrooms, etc are designed and what products in Japan look like
  • Toy stores with local toys as well as international brands that have “Japanified” their packaging
  • Pet shops – pay attention to the breeds of dogs and cats that are popular here – they even have cute pets in the shops so you can see
  • Baby product stores and even play areas to observe Japanese kids’ toys, accessories, clothes, 
  • Dozens of Japanese Clothing stores, Fashion, Apparel, hats, accessories – Even “kawaii” products!
  • Beauty
  • Supplements
  • Shoe stores
  • Japanese Sporting goods
  • Japanese Kitchen Supplies, knives and more
  • Japanese coffee supplies
  • The #1 Japan Outdoors and camping store
  • The most successful retail shop in Japan 
  • Electronics, phone accessories
  • And much more

In fact I just learned that some of these are the same retail stores that the sellers at the conference are selling in.  

They may even be able to help you get your product into the same stores (This is priceless).

Why should you come? 

The advantage of coming on our trip is that you will get a guided tour as you see these actual products in store for your specific niche. 

You aren’t being guided around by an inexperienced tour guide.  

You will be personally guided by 7 and 8 Figure Japan sellers and Japan selling experts to take you to the right shops, at the right place, and find and learn from the right products for your niche.

When you get there, the actual speakers will show you 

  • Why the products have this packaging
  • How it will compare to your competitors
  • Subtle things you need to pay attention to
  • The posters and advertising used in Japan and how they’re different from the US and EU.
  • Subtle things “stuck to products” that instantly builds trust for Japanese customers
  • Ways Japanese brands are leveraging social media to attract Japanese customers

And the best part is they will show you how to do the same things for your products.

This will help you avoid mistakes and potentially offend Japanese customers as you localize your listings in Japan with your online images, titles, product description, packaging, and more. 

Literally this is a real world masterclass for how to sell into Japan.  

If you sell toys, we will take you to the Japanese toy store

If you sell baby products we will take you to the baby store

We will have experts behind you looking over your shoulder. 

  • What you need to pay attention to
  • What you should take photos of
  • And answer any questions you have along the way

The best part is that this is only one part of the 7 Figure Seller Japan Mastermind.

We have a lot of amazing things going on at the 7FSJM2 here’s the complete schedule (subject to change).

Day Zero: Sunday, April 7th – Pre-Event Networking

  • Daytime- 
    • Hangout at the Hilton Pool Beach Club (for early arrivals)
    • Meet and greet, talk shop, go around the island, Visit the world famous Churaumi Aquarium, watersports, fishing, networking, etc.
  • 17:00 – 19:00 Pre-Event Networking Drinks Mixer at the Bar 

Day One: Monday, April 8th – Conference Day 1

  • 08:00 – 09:00 Breakfast networking
  • 09:00 – 09:25 Nick Katz – The Hit and Miss World of Amazon Japan: How to Understand the Niche
  • 09:30 – 10:00 Yunige – Japan Import and Compliance: All You Need to Know
  • 10:00 – 10:30 Ritu Java – How to use AI to do Japan Product Market Fit analysis and Japanify your listing that converts 
  • 10:30 – 10:50 Coffee Break and Networking
  • 11:00 – 11:30 Yuliya Blinova – How to Source from Japan
  • 11:30 – 12:00 Daichi Hase – Roadmap to Success in Japan: Case Study with All Steps Explained (7 Figure Amazon Japan seller, ex Amazonian Japan)
  • 12:00 – 13:00 Okinawan Bento Box Lunch
  • 13:00 – 14:00 Workshop I: Brandon Young  “2024 Product Validation for Japan without Speaking Japanese”
  • 14:00 – 14:20 Coffee Break
  • 14:30 – 15:30 Hands-on Working Sessions (get Over-the-Shoulder expert advice on your business)
  • 16:00 – 17:30 Panel Q&A Session on the Beach/Pool 
  • 18:00 – 20:00 BBQ Dinner (Beachside)
  • 20:00 – 22:00 Karaoke (Conference Room)

Day Two: Tuesday, April 9th – Conference Day 2

  • 08:00 – 09:00 Breakfast networking
  • 09:00 – 09:25 Shinjin Kahler, Channel Bakers – Amazon JP PPC Strategies
  • 09:30 – 09:55 Tim Jordan – Ranking and Launching in 2023 Using External Traffic
  • 10:00 – 10:30 Marc Fuoti – Expanding Your biz in Japan – From Amazon to Rakuten and Beyond…
  • 10:30 – 10:50 Coffee Break and Networking
  • 11:00 – 11:30 Bernie Thompson – Maximizing ROI by understanding Japanese Search Term Data (even if you don’t speak Japanese)
  • 11:30 – 12:00 Funahara Testuo – Japanese Youtube Influencer and Line marketing strategies to get 30x ROAS 
  • 12:00 – 13:00 Japanese Bento Box Lunch 
  • 13:00 – 17:00 Japan Shopping Mall Tour 
  • 17:00 – Late  Dinner and evening on your own. (Okinawa Izakaya, hangout by the pool, or ???)

Day Three: Wednesday, April 10th – Fun Day 

  • 10:00 -14:00 Fun Day Activities
    • Private Boat Trip to secluded island
    • Mastermind / Working session with Expert Mentors on the beach,  
    • Snorkeling on the beach
    • Open Sea Fishing
    • or Free Time

We’re less than 2 weeks away and there’s only a few spots left in this mastermind.  Join here:


PS: I know some of you are debating whether to come next year.  To be honest, I haven’t decided if I will do this event again so now is the time to join if you want to get hands on with your product in Japan and learn the roadmap how to sell up to $965k in Japan at 7FSJM in Okinawa –

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