Michael Smith – Brand Strategies to Apply Today for an Acquirable Company Tomorrow

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Michael Smith is a Senior Director of Brand Management at Thrasio, the largest acquirer of Amazon businesses, where he manages $500M+ in Amazon FBA Brands and a team of 50+ brand managers. Michael has over 12 years of experience in growth and retention marketing on Amazon FBA and DTC.
His strategic marketing initiatives have driven brands like Becky Cameron, ThisWorx, and Cloud Massage to over 9 figures in revenue in less than a year, proving his role as an industry brand leader.
Prior to this role, Michael was an eCommerce entrepreneur who successfully built two eCommerce companies to over $10M in sales in less than five years.


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