7 Figure Seller Summit

The 80/20 of Ecommerce – May 21, 2021

Google partners with Shopify on online shopping expansion

Google and Shopify are joining forces in the world of ecommerce. 

According to Techcrunch, “Google today announced it’s partnering with Shopify, giving the e-commerce platform’s more than 1.7 million merchants the ability to reach consumers through Google Search and its other services. The integration will allow merchants to sign up in just a few clicks to have their products appear across Google’s 1 billion “shopping journeys” that take place every day through Search, Maps, Images, Lens and YouTube”

They didn’t reveal the details of the partnership, but we do know that Google and Shopify are tightening the competition against Amazon in the e-commerce and advertising markets.

Investors were happy with the Shopify news and shortly after Google’s announcement, the stock grew 3.52%.

Amazon’s ads business is generating nearly $7 billion a quarter, and growth is accelerating (CNBC)

Amazon sellers know that to be successful you have to “Pay to Play” in the Amazon Advertising or “PPC” world.  

This was evident as Amazon “smashed” analysts’ expectation as they posted that “Amazon’s “Other” unit, which is primarily made up of advertising but also includes sales related to other service offerings, grew revenue 77% year over year to more than $6.9 billion”.

Igor Golovniov | SOPA Images | LightRocket | Getty Images

“The digital advertising hot streak aided by stay-at-home trends has evidently lasted into the first quarter as travel starts to return and e-commerce spend persists, with companies such as Facebook and Alphabet seeing blowout results for their ads businesses.”

India Charity Singathon for underprivileged families affected by COVID in India 

As you may have heard India is suffering from the effects of a triple mutant strain of COVID-19 and this is affecting the manufacturing and supply chain not to mention the lives of many many people.

My good friends Meghla, Margaret & Kevin from India Sourcing Network are organizing an 8-hour live & virtual “Charity Singathon” to help raise funds to help underprivileged families affected by COVID in India.  

They are partnering with Deepalaya, a non-profit organization in Delhi.

Over 15 singers from the US, Australia, UK, India, Singapore, and The Philippines will be performing at the event to support the families affected by COVID in India.

I’d love to invite you to join me in supporting this cause if you can by viewing and sharing this Charity Singathon.

Fri, May 21, 8 pm EST

Press “Going” on the event link to receive a notification when the Singathon is live: https://www.facebook.com/events/949460862554207/ 

And if you can, please consider making a donation to this charity – 100% of the funds are going to the charity organization to help the children and families affected by the pandemic.  

Here’s where you can donate to contribute to the cause: https://fundraisers.giveindia.org/projects/deepalayas-mission-food-and-sanitisation-kits-for-the-needy 

How to Boost your Amazon FBA Profits and Cash Flow so you Can Maximize your Exit (Replay)

Recently, I invited Don Henig, Kelliane Fedio, and Jeremy Bell for a LIVE ASK ME ANYTHING Session with Don, Kelliane, and Jeremy, where they answered questions on increasing your Amazon’s business profitability, cash flow, and exiting it for the maximum price. 

In this 60-min AMA session, you will learn:

  • How to prepare your Amazon business for an Amazing exit
    • What it takes to grow your business
    • How to exit at your peak to maximize valuation
  • What makes a great Amazon business for acquisition
    • How to make your business irresistible to acquirors
    • What drives the valuation / multiple up
    • How to maintain adequate levels of inventory prior and after sale
  • When is the right time to sell your Amazon business
    • Why 2021 is a great year to sell your Amazon business
  • Why it’s so important to plan your Amazon business exit
    • The 3 things that you must do today to plan/maximize your exit  
    • Common mistakes that will cost you big

Here are some things you may have missed from last week:

About the Author sevenfiguresel

Meet Gary Huang, the creator of the AI for Amazon Sellers 28 Day Challenge and the founder of the 7 Figure Seller Summit. Gary's journey in the ecommerce world began in 2005, when he launched his first private label brand selling women’s shoes on eBay. Since then, he has steadily grown a portfolio of ecommerce brands on platforms like Amazon and Shopify, serving customers in marketplaces across the globe.

But Gary's experience isn't limited to just ecommerce. With a decade of corporate experience under his belt, he has managed supply chains in Shanghai, China, overseeing multimillion-dollar sourcing campaigns. This broad range of knowledge has provided him with a unique perspective on the ecommerce industry, which he now shares with others through his various initiatives.

He is a highly regarded figure in the ecommerce space, with his strategic insights and innovative approaches widely recognized in prominent media outlets including Forbes, NPR, and Bloomberg.

Recently Gary’s fascination with AI came from a simple observation: AI was changing everything, everywhere, all at once. This impact is affecting everything from education, politics, the arts, to ecommerce businesses.

This led him to spend hundreds of hours testing AI applications in his own business and interviewing other successful Amazon sellers and ecommerce experts at the AI and ChatGPT Summit for Amazon sellers.

His aim was to find out how AI could be used to grow ecommerce businesses, save time, and increase profitability. The insights he gained have played a crucial role in shaping the AI for Amazon Sellers 28 Day Challenge.

Outside of his own ventures, Gary has shared his expertise on platforms like the Helium 10 podcast, Jungle Scout's Million Dollar Case Study, Webretailer.com, and the Global Sources Summit. His understanding of global trade was even acknowledged when he served as the Chair of the American Chamber of Commerce in Shanghai's Supply Chain Committee, briefing White House Congressional officials on US-China trade and supply chain strategies.

Despite a career that has taken him around the world, from his native Los Angeles to Shanghai and now Japan, Gary remains down-to-earth, focusing on his role as a husband and father. His experiences, both personal and professional, inform his approach to business and the advice he shares through the 28 Day Challenge.

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